No Matter What Business, Product, Or Service You Market, Knowing What To Say And How To Say It Is The Key To Success.
Is a picture really worth a thousand words?
Not if you hire the right copywriter.
Most companies don’t, and it shows.
Copy that is more focused on being entertaining than being convincing. Content that tries to be clever and witty but fails to demonstrate why people should buy. And perhaps the worst offender, the kind that tries to BORE you into taking out your credit card.
If that’s the kind of copy you’re looking for… I’m probably not a great fit.
I've Sunk THOUSANDS Of Hours Into Discovering What Works.
I’ve studied the bibles of the old masters like Hopkins and Caples. I scrutinized the stunning successes of modern-day hotshots.
But mostly, I invest my time in the most important school of all…
The real world.
To give you an idea, here’s just some of what I done:
One of my clients saved $232,531 a year when I rewrote their landing page, resulting in a 2.3% lift in conversion rates.
A series of cold B2B e-mail campaigns generated positive responses from top executives in companies like Micron, Intel, Hewlett Packard, 3M, and more…
I rewrote one multi-million dollar client’s webpage when they redid their website. The homepage conversion rate jumped from 1.3% to 11.1%. That’s an increase of 854%.
One client signed a HUGE customer within a week after putting up new copy on a site that previously performed poorly for YEARS. He had a 1,137% ROI on that copy within 6 days!
Let’s be clear – I can’t GUARANTEE results. Because of the vast number of variables involved, the results will vary greatly from client to client.
This isn’t a “magic bullet.”
And that’s one of the reasons why working with me is going to be a little different.
If I Don’t Think I Can Knock Your Copy OUT OF THE PARK – We Won’t Work Together.
I’ve studied the bibles of the old masters like Hopkins and Caples. I scrutinized the stunning successes of modern-day hotshots.
But mostly, I invest my time in the most important school of all…
The real world.
To give you an idea, here’s just some of what I done:
One of my clients saved $232,531 a year when I rewrote their landing page, resulting in a 2.3% lift in conversion rates.
A series of cold B2B e-mail campaigns generated positive responses from top executives in companies like Micron, Intel, Hewlett Packard, 3M, and more…
I rewrote one multi-million dollar client’s webpage when they redid their website. The homepage conversion rate jumped from 1.3% to 11.1%. That’s an increase of 854%.
One client signed a HUGE customer within a week after putting up new copy on a site that previously performed poorly for YEARS. He had a 1,137% ROI on that copy within 6 days!
Let’s be clear – I can’t GUARANTEE results. Because of the vast number of variables involved, the results will vary greatly from client to client.
This isn’t a “magic bullet.”
And that’s one of the reasons why working with me is going to be a little different.